Making the Most of Sponsorships Sponsoring an event typically involves trading something of value, usually a monetary contribution, in exchange for benefits such as advertising opportunities. It is a great way to showcase your business, create brand awareness, and market effectively. Follow these six tips for choosing the working the right sponsorship. 1. Plan…
Why Your Best Employees Leave Fifty years ago, few people expected to find happiness at work. But as the saying goes, times have changed. Underneath all the reasons workers quit, unhappiness tops the list. But what causes workers to become unhappy at work and what can employers do about it? Employers hear a lot about…
Do Personal Stories Hurt or Help Your Business? Telling a story is one of the oldest ways humans have of connecting with each other. When it comes to your business, how you share personal stories in public spaces such as social media matters. Recounting life lessons or turning points can inspire and uplift your audience.…
Why Serving Your Community Can Grow Your Business Running a small business requires dedication and time. But have you ever considered the benefits of community service? It may seem like one more thing to add, but research shows that helping your community can actually support your business goals. Serving your community helps boost your reputation,…